Kuwait City: The Genesis G90, the flagship luxury sedan from Genesis, has been officially selected by Kuwait’s Ministry of Interior – General Traffic Department as its designated car for ceremonial and protocol functions. The move reflects the brand’s growing position as a symbol of luxury, innovation, and trust in the region’s official and premium transportation sector.
Northern Gulf Trading Company, the exclusive agent for Genesis vehicles in Kuwait, confirmed the signing of an agreement to supply the Ministry of Interior with a fleet of Genesis G90 vehicles equipped to official specifications. This achievement builds on the brand’s expanding relationship with government institutions in Kuwait, following the National Assembly’s earlier approval of the G90 as its official transportation vehicle.
Raed Turjuman, CEO of Northern Gulf Trading Company, expressed pride in the decision, saying, “The selection of the Genesis G90 embodies the Ministry’s great confidence in our brand. We are fully committed to delivering a premium experience worthy of this trust, and we will continue to provide the highest levels of service throughout this partnership. This step will further solidify Genesis as one of the most prominent names in Kuwait’s luxury automotive market.”
Omar Al-Zubaidi, CEO of Genesis Middle East and Africa, added, “We are honored by the Ministry of Interior’s decision, which reflects Genesis’s established position as a trusted partner for luxury transportation in the region. The G90 highlights our unwavering commitment to safety, innovation, and refined design — values that align with the aspirations of leading institutions in Kuwait. We remain dedicated to providing an upscale, modern experience that meets the expectations of the State of Kuwait.”
Flagship LuxuryThe Genesis G90 stands out as one of the most luxurious large sedans in its class, blending an elegant exterior with a refined interior crafted from premium materials and advanced technology. Powered by a 3.5-liter turbocharged V6 engine producing up to 375 horsepower and paired with an 8-speed automatic transmission, the G90 offers a smooth, balanced drive.
Additional luxury features include a multi-chamber air suspension, rear-wheel steering for superior maneuverability, and sophisticated automation systems like soft-close doors. Inside, passengers can enjoy the “Virtual Space” system and a customizable mood coordinator, elevating the driving and riding experience to new heights of comfort and sophistication.
With its selection as Kuwait’s official ceremonial car, the Genesis G90 further cements its position as a benchmark for luxury, safety, and cutting-edge design in the region.
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